Nonlinear Brand Identity

Client: Nonlinear  2011

The clean and sophisticated branding used for both Nonlinear Studio, the design consultation agency, and the Nonlinear Watch brand that it produced and sold the branding consists of only a logotype with no logo mark. Based on the Bodini font, the logo uses the contrast of italics and regular to break the word to make it both more legible and memorable. The branding was carried through to product, packaging, and web. Evan Clabots designed the logo and implemented it across all collateral and website.

Images Courtesy of Evan Clabots